ICC 新展厅不是最好的
esterday April 22, 2015 ICC opened its new showroom in the city of Foshan in the heart of CCIH China Ceramics Industry Headquarters.
4月22日,ICC瓷砖位于佛山中国陶瓷总部中心位置的新展厅开业了。
Maybe some of you had the opportunity to attend the event and witness something special. But I bet that probably you did not pay attention to a few things.
你们当中一些朋友出席了这次活动,见证了与别不同的东西,但是我可以肯定有些东西你们没有注意到的。
First I wanted to get your attention by putting that title for this article by saying ICC’s new showroom is not the best. I leave that decision If the showroom is the best or not to the final consumers, designers and the community.
首先,我希望“ICC瓷砖展厅不是最好的”这个标题可以吸引你的注意力。我把展厅是否最好的答案,留给最终的消费者,设计师和大众。
What ICC’s new showroom really represents to me is the following and where it is THE BEST:
ICC新展厅对于我而言,最好的地方在于以下的方面:
It is the BEST example of what a group of people can do when they work as a team, a team that is engaged and committed and have the same goal a group of people that is inspired.
这是一个最好的见证,当一群有着同样使命、目标的人,紧紧相连,团结一致,像团队一样工作时所能完成的事情。
Our goal was simple: do something UNIQUE, something that our industry in China is in dire need of: INNOVATION & DIFFERENTTATION.
我们的目标很简单:做一些独特的,一些我们陶瓷行业热切需要的:创新与差异化的东西。
I have been here in China pushing people in our company beyond what is expected of them. When we completed this project our young guys became man, our designers became artists, supervisors were acting like managers, managers like directors. Our employees grew, learned and were doing things that they thought they were not capable of. They surprised me!
来到中国,我一直在推动我们公司的员工,让他们超越自我。 当我们完成这个项目时,我们的小伙子成为了男人,设计师成为了艺术家,主管成为了经理,经理成为了总监。我们的员工成长了,学习了并完成了他们以为自己能力以外的东西,让我很震惊!
Now days most of the companies look the same, most of the company’s technical areas are exactly the same, they show the products the same way. Why? Do you want to know why?
现在,大部分的公司看起来是一样的,大部分的公司的选材区是一样的,他们的产品也是类似的。为什么?你想知道原因在哪吗?
Because, the companies are afraid of doing something different and fail. It is as simple as that!
因为这些公司害怕做不一样的东西,害怕失败。就是如此的简单!
The market in China is more mature and knowledgeable. Other emerging markets are also slowly changing and they are demanding better products and innovative things.
中国的市场已经越来越成熟和精明,其他新兴市场也慢慢改变,他们需要更好的产品和创新的东西。
Yesterday, ICC shake up the system and surprised the industry.
昨天,ICC瓷砖震撼了整个体系,震惊了行业。
The Ceramic Brands are waiting for someone to bring change without ever thinking of changing themselves.
一些陶瓷品牌在等待着别人带来的变化,但是却从没想过要改变自己。
Stop waiting for change and be the change you want to see!
不要等待改变的降临,做你想做的改变吧!
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