今年第一个重要的国际展览会
The First Important International Fair of the year
The First Important International Fair of the year (Feedback)
CEVISAMA (Valencia,Spain)
This International Fair is losing more and more its steam and is becoming smaller and smaller with less people attending.
I remember in the golden years of ceramic for the Spanish manufacturers this Fair was a must stop every year.Spainin those years was producing more thanItalyand were the kings of wall tile (Years 2005-2007)
This fair had the slogan “The First to Show You the Latest” which was a game of words that was trying to say we are the first fair where you will see the most innovative and latest inventions of ceramics, just because they were the first International fair of the year.
Anyway, this fair next year because it is becoming smaller will pair up with another one (Furniture I believe) to become more attractive to local Spanish people and International Customers.
To be honest with you I really miss going to this fair, I have not attended this fair for the past 5 years and I miss the good food and hospitality of the Spanish manufacturers and people.
This year one of our employees of ICC attended the Fair because he is fromSpain, he visited the fair last year also. And he was able to notice the difference year vs year.
Less booths, less pavilions but the companies that were there showing had bigger stands.
The summary of the fair or what was presented and the most important things were:
Wood, Wood and more Wood……. It seems that this style is still going strong for maybe a few more years. The planks were in almost every booth and many different styles were presented, most of them are pretty much the same of what you have already seen. But what was remarkable was the fact that the size is becoming bigger: 20x120 or even 30x180
Cement………Same thing! I believe these two styles the wood and the cement were in almost 70% of the booths of the companies. This style is very popular inEuropebecause of its minimalist and contemporary look. Maybe inChinanot so much!
Special Effects done to finished tiles by Glaze companies. Torrecid was spectacular, Esmalglass very effective (These two companies are fromSpain) and of course all others like Fritta, Colorobbia, etc. It was very interesting to see how they are now focusing in other things rather than on the digital ink. There were very interesting new proposals to apply after the digital machine to give the finished tile more realistic effects.
I would say that this Fair regardless of it being busy or not it still is worth going if you are in the manufacturing of ceramic tile business more than if you were in the distribution business.
Best Regards
Humberto Valles (ICC General Manager)
今年第一个重要的国际展览会
2013西班牙瓦伦西亚国际建材展CEVISAMA
这个国际展会正在失去吸引力,变得越来越小,参加的人也少了很多。
我记得在西班牙陶瓷的黄金时代,每年必到这个展会。那些年西班牙的陶瓷产量比意大利还大,并且是墙砖之王(2005年~2007年)。
这个展会有一个口号“The First to Show You the Latest”(“第一个让你看到最新的”),这是一个文字游戏,想要说这是第一个让你看到陶瓷行业最前沿、最创新变化的展会,因为它正好是每年度第一个揭幕的国际展会。
不管怎么说,由于日渐式微,下一年这个展会将会联合其他展会同时举办(我觉得可能是家具),以提高对西班牙本国人和国际客户的吸引力。
老实跟你说吧,我很怀念参加这个展会的日子,我已经5年没有去了,我想念那里的美食,想念好客的陶瓷制造商和当地的人们。
今年和去年,ICC瓷砖 的一个员工都参观了这个展会,因为他来自西班牙。他看到了每一年的变化。
展馆少了,展位少了,但是有参展的企业的展位面积都大了。
对展会上展示的重要信息做一个概括:
木纹、木纹、更多的木纹……似乎这股趋势演得更烈,估计会在接着的几年里面继续延续。几乎每个展位都可以见到不同的风格木纹砖,有很多设计都不错,里面的一些你可能已经见过,值得一提的是规格变得越来越大:200X1200mm,甚至300X1800mm。
水泥砖……同样的!我相信超过70%的展位都展示了木纹和水泥砖。由于有极简主义和现代主义的外观,这种风格在欧洲非常流行。在中国则可能不是那么大众化。
釉料公司们推出了一些特殊的瓷砖表面效果。Torrecid(陶里西)、Esmalglass(艾斯马格拉斯)这两家西班牙公司推出的新效果都非常引人注目,当然少不了Fritta和Colorobbia等公司。很高兴他们不是只着重数码喷墨墨水,而是关注了不一样的方面。因为在数码喷墨机器的工序之后,这些让砖面呈现更真实、更特别的新的表面效果非常重要。
我觉得不管它是否像往日一样繁荣,如果你从事瓷砖生产的领域,这个展会仍然值得一看,如果你仅仅从事销售则不一定。
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